Printing Secrets from Print Acumen

Australian Printing Industry

All you ever wanted to know about printing in Australia

but were too afraid to ask.

In Australia, manufacturing is the second largest industry behind Property & Business Services. The printing industry is the fifth largest in the manufacturing sector.

Top five industries in the Australian manufacturing sector.

Food, beverage and tobacco
Machinery & equipment
Metal products
Petroleum, coal, chemical, etc
Printing, publishing & recorder media

The Australian printing industry employs over 115,000 people and turns over $18 billion in sales per annum.

In the United States, the printing industry is the largest. It’s bigger than the automotive industry and turns over in excess of $83 billion pa and employs nearly 1 million people.

The industry is very competitive in Australia and is made up mostly of small to medium size printing plants some of which are family owned.

Print shops under the ‘general printing’ banner number 6,280 in Australia. General printers are responsible for printing business stationery and mainstream documents such as –

Newsletters
Letterheads
Envelopes
Business cards
Order books
NCR books
Brochures
Flyers
Folders
Corporate stationery
Business stationery
Comp slips
Christmas cards
Leaflets
Booklets

The list is endless.

There are also specialist printing companies that manufacture for specific market segments and/or requirements, these include –

Clothing & textile printing
Plan printing
Plastic printing
Foil stamping
Continuous stationery
Pad printing
Digital printing
Silk screen printing
Glass printing
Paper bags
Publications

There are five main commercial printing processes used in Australia, they are –

Process First Used

Letterpress Early 1400’s

Gravure 1400’s

Lithography Late 1700’s

Flexographic 1890

Silk Screen Early 1900’s

Commercially introduced in 1993, digital printing is a relatively newcomer and is now making inroads into these long established processes and offers some real benefits over them.

With digital printing comes variable printing. The ability to print different images & text, on each sheet, on the fly.

This unique ability offers huge opportunities, particularly in advertising & marketing.

Documents can now be personalised with any amount of detail, including photos.

Certainly printing is an industry where technology is having a huge affect and the future looks very exciting indeed.

Here's a

FREE Printing Perth Guide

from a

Perth Printing Expert

with more than 39 years industry experience.

It shows you the easy way to substantially reduce

company printing costs.

AND... it's been downloaded by more than 1,820

Perth businesses.

Yours FREE.

"Your Insider Tips Are So Simple,

So Easy, So Good"

John Sheridan

Principal

Perth Property Net